| Digital
Signage & Distribution System
Summary
Nixfon
created a comprehensive digital signage system
for Inscreen Systems to help create, manage,
distribute and playback digital media content
over an IP network.
The
Client
Inscreen
Systems is a leader in the digital signage industry
in Malaysia. They had secured a contract from
TMNet to implement 50 Hotspots all over Klang
Valley with plasma displays and digital content.
The
Business Need
The
client needed an easy-to-use, web-based system
to create, manage, distribute and playback digital
content in remote locations. The content was
to be created and managed from a central location.
The
Challenges
Inscreen
wanted a system that was capable of handling
multiple content ranging from advertisement
videos to news feeds. The system should be able
manage and distribute this content to 50-100
locations seamlessly via a broadband connection
with minimum human intervention.
The
Nixfon Solution
We
developed a fully integrated system with two
main components, IServer (Server Side Component)
and Iplayer (Plasma/Player Side Component).
IServer is a web based system which handles
the operational aspects of the distribution
and content management. This system allows for
easy input of video files, news feeds, different
screen layout templates as well as customized
templates and also personalized flash banner
logos to suit customers’ request.
IServer
also has a few unique features, it tracks all
files transferred and played on the player side
and provides a detailed report on number of
times a video is played, location, time and
manages file playlist based on client as well
as location.
IPlayer
is a Windows-based component developed to run
on the mini PCs attached to the Plasma TVs.
This system handles the tasks that are assigned
by IServer. It stores the files that are transferred
from the server along with the playlist and
the chosen template. Based on a stipulated time
in the playlist, files are retrieved and played.
It requires minimum human input. Even switching
the IPlayer on/off is done automatically from
the server. Iplayer also sends an e-mail to
the administrator if the PCs are faulty/down
or manually shutdown by anyone.
Value
Delivered
The
digital signage and distribution system addressed
the need for a fully automated content distribution
system which incorporates the latest IT technology
with use of broadband infrastructure to create
a whole new media for advertisers and information
providers alike.
It
is developed using a unique technology that
enables large video files to be transferred
quickly and efficiently via FTP. The system
also features a billing module which calculates
revenue and profits based on rate cards provided
by the client.
The system is developed using .Net architecture
in a modular basis which allows for easy enhancement
and customization.
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